Costa Sunglasses Debuts Partnership With Elite Surfer Conner Coffin And Teams Up With The Surfrider Foundation To Protect The Ocean

On June 21st, Costa Sunglasses took to Moonlight Beach in Encinitas, California for the Bro-Am Beach Fest, a celebration of music, art, and surfing for a good cause: supporting the Switchfoot Bro-Am Foundation, which serves homeless, at-risk, and disadvantaged youth.

Onsite at Costa’s booth, where attendees could shop the brand’s latest eyewear, including Rincon II, Panga II, Fly Line, Los Alijos,and more, professional surfer and California native Conner Coffin marked his debut as an official Costa Ambassador. Conner shredded the waves as a member of Switchfoot’s surf team before hitting the stage with the Grammy-Award winning band as he sported Costa’s Broadbill II hybrid frames, which are designed to take functionality and versatility to the next level.

“It felt great to be on the water in San Diego and officially represent Costa as an ambassador for the first time,” said Conner Coffin. “Having grown up in Santa Barbara, the ocean has always been an important part of my life, so I’m stoked to be working with a brand like Costa that places sustainability and conservation at the forefront.”

Costa has also recently joined forces with the Surfrider Foundation as an official corporate partner and supporter of Surfrider’s National Beach Cleanup program. For the third year in a row at the Bro-Am, Surfrider teamed up with The Solana Center to help mitigate, reduce, and divert waste from the local landfill. Surfrider volunteers staffed waste stations to ensure landfill, recyclable, and compostable materials were properly sorted, while also educating attendees on sustainable disposal best practices. Going forward, the partnership will see the two brands working together to keep beaches across the country clean.

Alessandro Fraschetti, a longtime member of the Surfrider Foundation San Diego County Chapter and lead for the effort, shared, “We’re so thankful for the chance to support this event with a need that aligns with our mission. It’s especially meaningful that it coincided with International Surfing Day, giving us a chance to not only support a fantastic event but also promote and celebrate our annual holiday at the same time. Yew!”

As Costa continues to honor its commitment to our blue world, this partnership makes Surfrider Foundation the newest addition to Costa’s roster of 20+ mission-aligned conservation partners dedicated to protecting waterways and the communities that depend on them.